Saffron For Cyclefit 05/19/2014


saffron_01It takes a lot to make a bike stand out these days, and when you stare at them as much as I do even more to make you stop in your tracks. On a recent trip to London I walked by the Cyclefit shop every morning on the way to our office. And every morning that is exactly what this Saffron frame did, stop me in my tracks. The color and the finish in the “flesh” are absolutely stunning. Then you look a little closer and you notice the details in the frame construction as well. Like the really neat seat clamp nicely embedded into the rear stays. The beautiful polished head tube that matches the fork, giving the impression of a continuous single piece of tubing. The color inspired by a classic 1936 Buick with the brand decal showing through with a beautiful polish. A stunning frame and finish. More shots after the break.

More about Saffron here

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Categories: Design / Rides

CVNDSH S-Works Shoe 04/27/2014


cavendish_shoesThe new CVNDSH S-Works shoe might be my favorite S-Works show yet, and I am on a third pair. Prefer the simpler graphics on this shoe than the standard S-Works graphic. Looking forward to seeing them in the flesh.

Categories: Design / Kit

Elcyclista Tote Bags 03/17/2014


elcyclista_totesComing for the Spring and time spent off the bike we are making some Elcyclista Tote bags. Perfect for beer, chips and ipads, or for your day bag in the back of the car. Made from heavy weight canvas with a strap big enough to sling over your shoulder, messages screen printed in a single color. Are you a “Ride every day when you can” type of rider? Or “Need a few days off to keep the engine feeling fresh” type of rider? Drop us an email at thisiselcyclista@gmail.com if you are interested.

Categories: Design / Kit

Colnagold 03/15/2014


gold_01 gold_02This one deserves to be placed in a museum as a representation of the pinnacle of finish for our two wheeled friends. A custom project by Vintage Luxury Cycles of Spain, they have taken a timeless Colnago Master and finished it with the ultimate classic spec. The paint is a white pearl with BMW “Marrakech” brown detailing. The group set is Campagnolo Record first generation with 24 karat gold plating. Incredible.

Categories: Design / Rides

A Moulton Speed 02/23/2014


Moulton_SpeedA very slick Moulton Speed kitted out with Campy Super Record. If you are going to go “folding” there is no need to compromise. This thing will move.

Categories: Design / Rides

The Gufo Jacket By Pedaled 03/23/2014


gufo_jacketThere is a world of wind jackets to choose from out there, for both urban riding and racing. Making sense of the one that is right for you is no small task. I usually look for the details, the thought that has gone into the design to make it work just that little bit better. That is exactly what you will find with the Gufo Jacket above from Japanese brand Pedaled. They have introduced a nice double zip system, that when on zip one is a snugger fit for on the bike, keeping the jacket from flapping in the wind. In zip two position it opens the jacket up a little and gives it a more casual look for when you are off the bike (or carrying a little extra timber after an under-trained winter). Kind of perfect really.

P E D A L E D

Categories: Design / Kit

Bicycle San Francisco 02/23/2014


SFBDespite some brutal inclines when you visit San Francisco you will be surprised at how bicycle friendly the city actually is. With near on perfect weather (compared to the east coast) the city has embraced the bike as a way of getting around. Dwight Eschliman is a cycling loving photographer based out of the city. His studio is right on one of those routes into the city that is loved by all types of riders, this gave him the idea of documenting the riders he met along that route. Instead of portraits he tells the story of these riders by documenting their bikes. Every bike has its own story, and the details you find in the zoom in to the beautifully shot images revealing each riders personality. As the project lives on it will be an interesting anthropological study of the Bay Area riding scene and their bikes. It is amazing sometimes what people choose to get around on.

B I C Y C L E    S A N    F R A N C I S C O

Categories: Design / The Other Stuff

Giro Apparel 02/17/2014


giro_kitThe new kit from GIRO looks pretty amazing. Nice tailored fits and good use of materials, but man can I get my hands on any? Nope. All the good pieces out of stock, pretty much everywhere. It is a shame because the stuff looks really good and as spring approaches we are all back in the market for a few pieces. Seems like a massive missed opportunity especially when you have made something so nice.

Categories: Design / Kit