Las Vegas | September | Interbike 2010 Product Highlights | Conor Brady
The use of color was a refreshing. Unfortunately it was still with a lot of the smaller brands, commuter and street brands, and the BMX “pavilion”. They were all pretty bold in how they used color both on product and on their displays. The winner has to be the POC stand and their products, that literally made you stop in your tracks they were so vivid. The high-end road brands are still sticking to white, black and raw carbon, with a few exceptions for accent colors. The paint schemes on the new Colnago C59 were stunning in the flesh and the new Fiz’ik shoe despite having seen it in pictures before the show still got a big reaction when you felt it in your hand. The yellow Contador SL3 was like a beacon in the middle of the whole show that we all used as a way-point to orient ourselves.